Podcast 25 – Marketing the Volleyball League of American with Will Foley

As part of the Sport Marketing & Promotion class I’ve been teaching at Medaille College this term I’m including some guest speakers. One of them is Will Foley from Volleyball League of America. He was previously joined by Tim Falknor on the last of the original Coaching Conversations series episodes to talk more generally about starting and running a fledgling pro volleyball league in the US. Will spoke with my class about the marketing efforts of the VLA, and took several interesting questions.

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You can find a complete list of the initial series of Coaching Conversations here.

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John Forman

John is currently the Strategic Manager for Talent (oversees the national teams) and Indoor Performance Director for Volleyball England. His 20+ years of volleyball coaching experience includes all three NCAA divisions, plus Junior College, in the US; university and club teams in the UK; professional coaching in Sweden; and both coaching and club management at the Juniors level. He's also been a visiting coach at national team, professional club, and juniors programs in several countries.

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