Hi there!

My name is John Forman. I am currently the Talent Strategy Manager and Indoor Performance Director for Volleyball England, which means I’m responsible for the national team pipeline systems overall, with more direct leadership of the Indoor teams specifically. I am also the Global Director of Volleyball for Nation Academy. I’m the creator of this website. To the left is a picture of me taken while coaching for the University of Exeter. That’s just part of a career with lots of different coaching and volleyball experience.


Back in the day I coached collegiate volleyball in the U.S. at the Division I level (Brown, Rhode Island). I was in the Junior College ranks before that (Dean College). I also coached at the Juniors level (everything from 12-and-unders up to 18-and-unders) for nearly a decade, and even started and ran what has become one of the biggest Juniors clubs in New England (now called Blast Volleyball). Somewhere in there I also coached a regional boys’ team to a gold medal in a state-wide tournament. I coached a New England High Performance squad in an international competition, and worked at a number of camps and clinics. And WAY BACK I even did a bit of high school coaching when I was a pup. (See my LinkedIn profile or my online CV/resume for details)

I am a Level 3 coach in Volleyball England’s system. I also hold a Level III certification in the (now replaced) Coaching Accreditation Program (CAP) for USA Volleyball.

Inside College Volleyball

In 2011 I worked with another (now former) collegiate coach on a book titled Inside College Volleyball. It mainly covers the subject of NCAA volleyball recruitment. It also touches on aspects of life as a college player.

Precision Passer Net-Suspended Volleyball Target

Back in the mid-2000s I developed a net-suspended volleyball target called the Precision Passer. Got a patent for it and everything! Something like 600 of them were purchased by schools and club programs all over the US at just about every level. Some were even shipped abroad.

More recently, I teamed up with a coaching friend on the Volleyball Coaching Wizards project. We interview great coaches from all over the world and at all levels of play. We published this book as well as this one so far, with more in mind for the future. I also presented about some of what we’ve taken from the interviews at the AVCA Convention in 2016, and again in 2019.

University of Exeter (U.K.)
Exeter University Volleyball Club

Moving along … After a 6 year hiatus from coaching, I went to Exeter (U.K.) in 2012 to be a PhD student. Quickly and somewhat unexpectedly, though, I got back into coaching volleyball. Specifically, I joined up with the university’s volleyball program (EUVC). A fellow American enlisted me to help out. Before long, however, I was effectively running both the men’s and women’s teams in training and from the bench in BUCS and Student Cup play.

I’d gotten the coaching bug again, though, so it wasn’t a real hardship.

Considering the women not only avoided relegation (the season’s objective after having just been promoted the year before), but qualified for Championships, and the men reached the Final 8s (having just avoided relegation the year before), things worked out pretty well. The men also qualified for the Student Cup finals.

Exeter University Volleyball Club Men's 2012-13 Squad
2012-13 Exeter Univeristy Volleyball Club Men’s BUCS Division 1 team.
Devon Ladies (England)

Late in 2012 I was approached to take over the reins for the Devon Ladies. That was a team playing in NVL Division 1. The club went through a rough first half of the season, going 1-7, and wanted some help to fight off relegation (they were bottom of the league to start 2013). With a bit of good fortune, some hard work, and a shift in philosophy we made a complete turn around to go 7-1 in the second half. The only loss came by way of a tight 5-setter on the last day of the season away against the league champions. We beat them a few weeks later to win the South West Championships.

Devon Ladies 2013 South West Volleyball Association Champions
Courtesy Dave Reece @ SWVA

After that intense first year, I worked with both EUVC and Devon on organizational plans over the Summer. I also attended Volleyball England’s coaching conference, where I got a lot of perspective on the state of coaching and player development in England. Toward the end of the Summer I returned to the States for a bit and hung around in the gyms of a few college teams.

Exeter, continued

For 2013-14 I was back with both Exeter Uni teams (then 4 teams all together after adding teams in BUCS Division 2). The women’s 1st team had their highest conference finish in more than a decade and managed a top-3 finish in South West regional play as well. The 2nd team took 2nd in Division 2. The men’s first team again ended 2nd in their conference and earned an invite to the Student Cup Finals once more, while the Division 2 men reached the semifinal of the Western Conference Cup.

Both 1st teams played in Final 8s. The guys improved on the 2012-13 result with a 7th place finish. The women reached the semifinals!

Overall, Exeter finished 3rd in BUCS volleyball points. Not bad for a program with no scholarship athletes. Busy year, but a pretty successful one!

Exeter University BUCS Women's Volleyball 2013-14
Exeter University BUCS Women’s Volleyball 2013-14

After several months making PhD progress and completing coaching certification requirements, I spent August of 2014 in Germany hanging out with the coaches at TV Bühl and SC Potsdam in the Bundesliga to gain some insight and perspective on professional volleyball. It was a great experience on so many levels.

My final year in Exeter

I was back coaching at the university during the first term of the 2014-15 school year as the teams battled to retain a place in the BUCS Premier League, but had to cut back on my commitment to be able to properly focus on my PhD work as I neared its completion. I figure I must have done something right over the 2.5 years I coached them. They presented me with a signed ball at the Christmas dinner.

2014-12-05 15.55.13

All in all, 2014-15 wasn’t bad for Exeter either. The men’s 1st team finished high enough to retain their spot in the Premier League for another season and reached Final 8s for the third year running. The men’s 2nd team matched the 2013-14 squad by reaching the Cup semis once more. The women’s 1st team unfortunately struggled due to not having an experienced setter to run what could have been a pretty good offense. That saw them finish bottom of the table in relegation territory. The women’s 2nd team, though, did improve on their 2013-14 performance by reaching the Cup semis.

Overall, the club finished 6th in BUCS point. Again, not bad. I believe only one program ahead of them was similarly playing without any scholarship athletes.

By the way, if you’re interested I have a post on how Americans (and others) can go about playing for a UK university.

Svedala (Sweden)
Svedala Volleybollklubb

After about a 6-month job search process I finally accepted a head coach job in the Swedish professional league with Svedala Volleybollklubb for the 2015-16 season. That’s represented an exciting new challenge which I was very much looking forward to on many levels.

Here’s a photo of the team with their serious faces on.

Svedala Volleybolklubb 2015-16 Elitserie team

Things got off to a pretty good start with Svedala. We went undefeated in pre-season, including winning an 8-team tournament in Denmark. We finished the first half of the Swedish season in 1st place and became the first team to qualify for the annual Gran Prix tournament (top 4 get in). That’s only the second time the club has ever qualified. We were also in the top 3 in the combined Danish-Swedish Oresund Liga.

We ended up taking bronze at Gran Prix, which was a disappointment. After that we struggled at the start the second half of the league season. The squad was down to 8 players (we started with 10), which imposed limits on both our training options and what could be done with line-ups when the need arose.

Rather surprisingly, I had my contract with the club terminated in early February. Even my coaching peers in Sweden expressed surprise at that. I was told “differences in coaching philosophy”. I had no warning anything like this was coming. Honestly, though, the club wasn’t a good fit for me and in hindsight I wasn’t very happy there. I was already anticipating a departure at the end of the season. That just happened a bit sooner than expected.


Oh, and I was officially awarded my PhD on February 10th, 2016. You may call me Dr. Forman. 🙂

Midwestern State University (Texas)

I was actually in talks to join the staff at Midwestern State (NCAA Division II) even before my time in Sweden ended. A contact of mine put me in touch with the head coach who was looking for someone who could help her turn around a program that had suffered from a few tough seasons and last place finishes in the Lone Star Conference (including an 0-16 season in 2015). The other sports teams at MSU make the NCAA tournament, and even Elite 8s quite often. We were looking to bring volleyball up to that level, which was a project I was really excited to be taking on. It’s the sort of thing I’d wanted to do for a long time!

The 2016 season was a big improvement. We went 6-14 in conference (12-21 overall) and reached the LSC tournament for the first time in three years. We put three players on the All-Conference team and one received Academic All-Conference recognition. As you’d expect in this situation, we had some good matches and some bad ones. We played I think three teams ranked in the Top 25.

MSU Continued
MSU with San Lorenzo after their friendly in Buenos Aires

The 2017 season for MSU saw the program continue on its upward trajectory, though with some disappointments along the way. Not unusual in turnaround situations. Still, it was a remarkable season that began with a team trip to Buenos Aires, Argentina (for which I led the organization).

We improved to 7-13 in conference (15-16 overall). Alas, that wasn’t quite good enough to make the conference tournament again as it was kind of a crazy season for the league. Even still, we improved to 16th in the NCAA South Central Region rankings, up from 20th in 2016 (out of 33 teams). We played 5 national ranked teams and won sets in those matches on three different occasions. One of our wins was a big one over West Texas A&M – the first ever in 35th attempts.

At the start of the Spring 2018 semester the MSU head coach announced her resignation for family reasons. I took over as acting head coach until they named a new coach, which was basically the whole term. I did not get the head job, so I left the university.

Moving to Charleston

After leaving MSU, I explored a number of different options. In the end, I decided to join the newly formed Charleston Academy in the Autumn of 2018. As I wrote here, I didn’t expect to return to Juniors coaching, but this new club presented a fairly unique opportunity in terms of my role, the potential, and the location. Charleston Academy was renamed Nation Academy in 2019 to represent it’s broader focus. My role has similarly broadened out to now be Global Director of Volleyball.

Medaille College (which became Medaille University in 2022)

In June 2020 I was hired to take over as the combined Men’s and Women’s head coach at Medaille College. That’s an NCAA Division III program in Buffalo, NY. Somewhat similar to our task at MSU, the objective was to rebuild the two programs into consistent competitors. The men, in particular, have an interesting history.

Unfortunately, we never had a 2020 women’s season thanks to COVID. The men did, however, albeit an abbreviated one. Things were going pretty well heading into the end of the regular season with us securing the best campaign in 5 years. Then a positive covid test in the program shut us down right before the end of the regular season and conference tournament. Really tough way to end a season as we liked our chances of winning it all. Two guys earned All-Conference, which is the most in three years, and we had the first guy make 1st Team since 2017. The women may not have performed on the court at all, but they did so in the classroom, earning the USMC/AVCA Team Academic Award.

Medaille Year 2

The Medaille women got back into real action again in 2021. It was a rocky road, though. An already small squad battled illness and injury throughout, finishing the year with only seven active players. It was also an extremely inexperienced group. We started the season with just a single player with any college experience – a holdover from the 2019 team who was a freshman back then. Further, none of the players had every played together before in any kind of competitive team. They made progress as the season went along, playing their best ball towards the end. Unfortunately, we came up short in a couple key conference matches and missed out on the post-season.

Player availability was also an issue during the men’s season. We started with guys missing due to covid. Fortunately, that was the last time we had to deal with those kind of absences, but we had injury and family issues (including a death) that cost guys matches. Despite it all, we did manage to qualify for the post-season – and actually play in it! – and once more put two guys on the All-Conference list.

One of the more pleasing things about the year is that we increased our number of players across the two teams making Academic All-Conference to 10 from 7 the year before. Unfortunately, the women weren’t able to repeat the AVCA award.

I left Medaille in early July 2022. I was disappointed not to be able to keep working to build things at Medaille, but an opportunity came along I couldn’t turn down.

Radford University (Virginia)

In the early days of my career I spent 7 years coaching in NCAA Division I. Joining Radford in July 2022 brought me back to coaching at that level, and at an interesting time in college sports. We definitely didn’t have NIL in those days, nor was there a Transfer Portal.

The 2022 season was an up-and-down affair for the Highlanders. With only 6 returners from the prior year, it took a while to get things really clicking. We started the season with a 3-2 comeback win over UT Martin, who went on to be regular season champs in the OVC, but then lost winnable matches that weekend. The next weekend we beat Rutgers from the Big Ten, then had more disappointing performances. We didn’t really get it all put together until the latter part of the year. That saw us finish winning 5 of our last 7, one of which was a 5-setter at the defending conference champs on the way to end up tied for 4th in the Big South. Only four make the conference tournament, though, and we lost out on the tiebreak.

As the main recruiting coordinator for the program, I led the charge in putting together the 2024 team. We signed two transfers to join the team for the 2nd term, so they could train with us through the Spring. Two others committed to join the program in the Fall, along with five freshmen. When I left in May of 2023 we already had one commit for 2024 with 1-2 others quite close to doing so as well.

Back to England in a new role

I left Radford to take the position of Strategic Manager for Talent at Volleyball England. Basically, I took over overall leadership of the England national team programs – age group squads and seniors – for Indoor, Beaching, and Sitting. I also took on the role of Indoor Performance Director (there are separate ones for Beach and Sitting). The organization’s long-term goal is Olympic qualification, so my job is to move things in that direction. I saw coach development as a big need, which is one of the things that made this new role so appealing.

Feel free to connect

I am always up for talking shop with my fellow volleyball coaches, so don’t be shy about reaching out if you see me around in a gym or sports hall somewhere. In the mean time, browse the site and have a look at my volleyball coaching philosophy. If you’re interested in the volleyball related academic research I do, look me up on Research Gate.


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